The Boho Bloom was born from a shared dream between two lifelong friends, Ruth and Sofi.

What started as a conversation over coffee—about slow fashion, freedom, and pieces that feel like home—quickly grew into something real. We wanted to create more than just a shop. We wanted a space where every item told a story.

Rooted in earthy tones, effortless beauty, and a deep love for all things handmade, The Boho Bloom became our way of celebrating individuality. Every dress, every fabric, every detail was chosen with intention—designed to feel as good as it looks.

For 7 years, we poured ourselves into this. We worked late nights, packed your orders with care, and read every single message you sent us. The community that formed around this dream is something we’ll never forget.

We are Ruth and Sofi. Two girls who followed a feeling and built something beautiful with it.

Thank you for being part of it.